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Case Study WEB REFRESH + SEO

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Website refresh and SEO for Envision Forensics

Envision Forensics is an independent forensic accounting, business valuations and expert witness firm working with lawyers, accountants and business owners from Brisbane and the Gold Coast. We refreshed their Oncord website, look after their SEO with a plain English report every month, and designed their golf day sponsor signage.

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Client

Envision Forensics

Industry

Forensic accounting and business valuations

Location

Brisbane and the Gold Coast

What we did

Website refresh, SEO and monthly reporting, event signage

Platform

Oncord

When

Ongoing

Envision Forensics website shown on a laptop and phone, a Sheppard Creative project
Envision Forensics golf day sponsor sign designed by Sheppard Creative

Specialist work, found in the wrong places

Envision's work is specialised: forensic accounting, business valuations and expert witness reports for court. The people who need it search for it specifically, so the website has to turn up for those exact searches and make it obvious who Envision is and where they work.

Search Console showed Google sending people to the contact page for searches that belonged to the service pages, and the service pages barely mentioned Brisbane or the Gold Coast.

What we did

A refreshed website

A refresh of their Oncord website, with the service pages rewritten to explain each service plainly and say where Envision works.

SEO fixes

Page titles, headings and internal links sorted so each service page, not the contact page, turns up for the searches it should, plus FAQ markup on the business valuations and fraud pages.

New expert witness content

A patent and intellectual property section on the expert witness page, because people were already finding Envision for those searches with nothing on the site to answer them.

Monthly reporting

A plain English SEO report every month. Graeme replies with what he wants actioned, so the report doubles as the to-do list.

Golf day signage

A large corflute sponsor sign for a golf day, carrying the same look and message as the website.

What changed

Every service page now says plainly what Envision does and where, and each one is set up to be found for the searches their clients actually use.

Graeme gets a clear picture each month of what's working and decides what happens next, without having to wade through the technical side.

"So clever, so professional and attentive. Highly recommend using Hannah."
- Envision Forensics

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